Links to interesting articles

Here are some interesting articles about ad strategies and corporate communication:

http://www.ethnicusa.com/

http://www.digitaldeliftp.com/LookAround/advertspot_cocacola5.htm

http://www.ibscdc.org/Case%20Studies/Abstracts/Marketing/Marketing%20Strategies/MKS0122C.htm

Let me know what you think!

Project Timeline

Here's a proposed timeline for the project. Feel free to make changes.

Brainstorm ideas: Week of 3/24
Create outline, assign sections: 3/31
Write individual sections: 4/7
Compile rought draft: 4/10
Review/revise: 4/12
Final draft completed by: 4/17

Communication Project

Hi everyone,

Welcome to the blog I created to allow our group to easily swap ideas, brainstorm, share research, give feedback, etc.

Let's start by using the blog to come with an idea for our communication project. Our assignment is to develop a new advertising campaign for a company/product of our choice. Since we're all extremely busy this week and won't have time to meet in person, I thought we could converse via this blog. Any time you have a new idea or come across something interesting/useful on the internet, post it here.

Happy blogging!

Courtney